So now that you know exactly how marketing on the web works today, and how it’s vastly different from how advertising used to work, it’s time to start looking at your own communications strategy.  Now we’ll start to delve into…

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In my last post, I talked about the importance of talking to your customers directly to get the most out of everything the internet has to offer you and your business.  In this post, we’ll talk a little bit about…

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